Start here: Identify your goals and interests
Before you start networking, you need to have a clear idea of what kind of people you want to connect with and what value you can offer them. Think about your career aspirations, skills, passions, and challenges. Then, research potential contacts and organizations that align with your goals and interests. You can use online platforms like LinkedIn, Twitter, or Facebook to find relevant industry groups, events, or influencers. You can also ask your existing contacts for referrals or introductions to people they know.Step 1: Reach out and make contact.
Once you have identified potential contacts, you must initiate conversations and build rapport. You can use different platforms and methods, such as email, phone calls, social media messages, or face-to-face meetings. The key is to be polite, respectful, and genuine. Introduce yourself briefly, explain why you are contacting them, and express your interest in learning more about them or their work. Don't be too pushy or salesy; focus on building trust and finding common ground. Some dos and don'ts of networking etiquette are:Do’s
- Do: Be friendly, courteous, and cheerful.
- Do: Be curious, ask open-ended questions, and listen actively.
- Do: Be respectful of their time and availability.
- Do: Follow up with a thank-you note or a feedback request.
Don’ts
- Don't Be rude, arrogant, or negative.
- Don't Be self-centered, talk too much, or interrupt.
- Don't Be spammy, needy, or demanding.
- Remember to follow up or keep in touch.
Step 2: Maintain and grow your network.
After you have contacted some people, you need to keep the relationship alive and add value to it. You can do this by following up regularly, staying in touch through email or social media, sharing helpful information or resources, offering help or support, or inviting them to events or activities. You can also ask for referrals, recommendations, or introductions to others in their network who might benefit you. Some strategies on how to leverage your network for career opportunities are:- Ask for advice or feedback on your resume, portfolio, or project.
- Ask for an informational interview or a job shadowing opportunity.
- Ask for a recommendation letter or a testimonial.
- Ask for a job referral or an interview opportunity.
- Ask for an introduction to a potential client or partner.